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- BEVERAGE R&D
During Super Bowl XLVII, Kraft Foods Group Inc. unveiled its new Mio Fit liquid water enhancer, which enables consumers to turn water into a zero-calorie sports drink.
Last year offered the sports and protein drinks category a big marketing opportunity through the London 2012 Summer Olympics, says Jennifer Zegler, beverage analyst at Chicago-based market research firm Mintel.
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This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.