Special effects, one-to-one personalized printed, or freshness graphics and temperature indicators on bottles and cans help brands make customer connections. Inks and coatings are at the heart of any sensory packaging experience, according to experts.
The Guinness Storehouse in Dublin opened the Guinness Connoisseur Bar Experience to give visitors of legal drinking age the opportunity to learn how to appreciate and taste the most popular Guinness brews.
The January 2017 issue of Beverage Industry includes our 2017 Bottler of the Year cover story as well as articles about new product development, packaging, health and wellness products and more. Check it out today!