Budweiser and Harley-Davidson are coming together for the first time in their storied histories to provide fans 21 and older with a limited-edition can that highlights the centuries of craftsmanship behind both products. The limited-edition cans are available to consumers 21 and older wherever Budweiser is sold, while supplies last.
Harpoon Brewery and DraftKings Inc. announced the release of a new, limited edition 12-pack in time for the Celtic’s on-going run in the NBA playoffs and the Red Sox resurgence in MLB: a Rec. League Get In The Game! 12-Pack. The co-branded 12-pack, tied to DraftKings’ launch of mobile sports betting in the Commonwealth, is available now at select locations in Massachusetts.
The Jack Daniel Distillery announced a limited-edition Jack Daniel’s Tennessee Whiskey to commemorate its partnership with McLaren Racing. Available in select Formula 1 race markets across the globe, the limited-edition Tennessee Whiskey features a custom label and packaging that honors the pioneering founders behind Jack Daniel’s and McLaren Racing ― Mr. Jack Daniel himself and Bruce McLaren.
Carbonated soft drink brand marks occasion with specialty packaging
April 27, 2023
Just in time for International Dance Day on April 29, Pepsi invites fans of Latin music to meet in the metaverse for the first-ever Muévelo con Pepsi Latin fusion dance master class led by celebrity creative director, choreographer and actor Beau Casper Smart, and featuring some of today’s most popular Latin music genres.
Blue Moon was born in a ballpark in 1995, first brewed out of a love for baseball in the Sandlot Brewery at Coors Field. Originally named Bellyslide Wit as a nod to the act of sliding onto base, the beer evolved to become the iconic Blue Moon Belgian White Belgian-Style Wheat Ale. To kick off the 2023 season, Blue Moon is paying homage to its original name for a limited time only.
Belvedere Vodka introduced its newest limited-edition offering: Belvedere Miami, a bottle inspired by the coastal lifestyle of Miami. Just in time for Miami Music Week, the bottle will be officially introduced at Ultra Music Festival this weekend.
VSOP Mixtape Volume 3 Limited Edition release coincides with Mixtape Street Art Museum
March 16, 2023
To celebrate the 50th anniversary of hip-hop and the final installment of the brand’s three-party trilogy, Rémy Martin has teamed up with storied icons and legendary mixtape DJs to unveil the VSOP Mixtape Volume 3 Limited Edition, a rare collectible that is introduced alongside an innovative A.R. technology.
As an official sponsor of the Kentucky Derby Festival for the seventh consecutive year, the Evan Williams Bourbon Experience released a special-edition bottle of Evan Williams Single Barrel Bourbon with a commemorative 51st Edition Gold Pegasus Pin sealed in wax on the neck.
Woodford Reserve, the presenting sponsor of the Kentucky Derby, is honoring “The Greatest Two Minutes in Sports” with the release of its 2023 commemorative Derby bottle.
Re-establishing the brand as a modern fitness authority, Propel’s updated visual identity highlights the efficacy of the electrolyte water. Propel also has joined forces with actor, director, and producer Michael B. Jordan to introduce the brand's next chapter, including a limited-edition design celebrating “CREED III.”