Sparkling kombucha beverage features 5 billion live probiotics
April 5, 2022
Middlebury, Vt.-based kombucha brand Aqua ViTea introduced Aqua Seltzers, a bubbly beverage packed with probiotics for immune and gut health. Like all of Aqua ViTea's beverages, the new Aqua Seltzers are USDA Organic, GMO-free, gluten-free, vegan, and always low in calories and sugar.
GT’s Living Foods announced the launch of its SYNERGY Peach Paradise Kombucha. Brewed with its signature organic and raw kombucha, SYNERGY Peach Paradise offers a peach and tropical red papaya profile, the company notes.
For emerging categories like kombucha, the journey of becoming a mainstream beverage market like tea or coffee has gone through peaks and valleys, but the rising influence of health and wellness might be the push it needs to prevail.
Health-Ade announced its newest seasonal flavor: Pineapple Creamsicle. The new flavor leverages the nostalgic and indulgent flavors of a classic creamsicle but with a tangy, bubbly twist, the company says
Keep The Happy in Happy Hour aids consumers participating in Dry January
January 3, 2022
Health-Ade, Torrance, Calif., is launching Keep The Happy in Happy Hour, a campaign to kick off the new year and inspire consumers to choose kombucha as they look for alcohol swaps.
Cheech's Kombucha features flavors infused with nutraceutical-grade CBD
September 23, 2021
AF Life Sciences Inc., Denver, announced a strategic manufacturing, marketing and global distribution partnership with Cheech Marin, the multi-generational actor, writer, comedian and pioneer cannabis advocate.
Fall is the right time for reading a book, trying a new hobby or perfecting the perfect kombucha recipe. Several new books about bourbon showcase the art of distilling in Kentucky.
Jack Belsito, managing partner of First Bev, will assume CEO role
August 16, 2021
Health-Ade, Los Angeles, announced that long-standing partner First Bev has acquired a controlling stake in the company. The deal also is backed by powerhouse investors including Manna Tree, a Vail, Colo.-based investment firm committed to improving human health through nutrition.