Campbell’s V8 Vegetable and Fruit Juices claims 59 percent of votes
April 20, 2015
In line with consumers’ interest with health and wellness products as well as vegetable flavors, Camden, N.J.-based Campbell Soup Co. introduced in January its new line of V8 Vegetable and Fruit Juice beverages. This month, Beverage Industry readers have shown that they agree that this new product release was on point by voting the product line Beverage Industry’s Readers’ Choice New Product of the Month for March.
New Scotch whisky represents brand’s first new luxury blend since 2007
December 18, 2014
Chivas Regal, an import brand of New York-based Pernod Ricard USA, introduced Chivas Regal Extra, the brand’s first new global expression since 2007. Crafted to complement the brand’s collection of premium blended Scotch whiskies, Chivas Regal Extra is a rich-tasting whisky blended for consumers seeking more from their drinking experiences, the brand says.
Exports to United States decreased 12 percent in volume sales
September 22, 2014
Although Scotch whisky exports to some key markets, such as France, increased during the first half of 2014, the overall trend was downward with economic headwinds and uncertainty having an impact, according to the Scotch Whisky Association.
After citizens in Scotland voted to keep the country a member of the United Kingdom, the Scotch Whisky Association (SWA), Edinburgh, Scotland, released a statement.“The people of Scotland have made a historic choice against the background of the most profound national debate,” said David Frost, chief executive officer of the SWA, in a statement.
Acquisition includes Drambuie whisky liqueur brand
September 8, 2014
Premium spirits business and independent Scottish family distillers William Grant & Sons Holdings Ltd., New York, acquired the Drambuie Liqueur Co. Ltd., the Glasgow, Scotland-based owner of the Drambuie whisky liqueur brand.
The May 2015 issue of Beverage Industry includes a cover story about custom messaging for baby boomers, as well as articles about NVE Pharmaceuticals, sports and protein drinks and more. Check it out today!