Palm Bay International and the Wemyss family, producers of Wemyss Malts Scotch Whiskies and Darnley’s View London Dry Gins, now offer a new, limited-edition variety to complement its blended malts range.
Dewar’s whisky, a brand of Hamilton, Bermuda-based Bacardi Ltd., is celebrating the launch of Dewar’s Scratched Cask with a 360-degree virtual reality experience and marketing campaign. By visiting www.Scratched360.com, consumers can
Brand to release a series of limited-edition, wood-finished Scotch blends
October 5, 2015
Johnnie Walker, a brand of Norwalk, Conn.-based Diageo North America, will introduce its newest Scotch whisky: Johnnie Walker Select Casks – Rye Cask Finish, a 10-year-old, 46 percent alcohol by volume (ABV), chill-filtered blended Scotch whisky. The new varietal is the first in a series of limited-edition, wood-finished Scotch blends to be released during the coming years, the company says. Each limited-edition whisky will feature a different wood finish crafted for today's whisky enthusiast, it adds.
Campbell’s V8 Vegetable and Fruit Juices claims 59 percent of votes
April 20, 2015
In line with consumers’ interest with health and wellness products as well as vegetable flavors, Camden, N.J.-based Campbell Soup Co. introduced in January its new line of V8 Vegetable and Fruit Juice beverages. This month, Beverage Industry readers have shown that they agree that this new product release was on point by voting the product line Beverage Industry’s Readers’ Choice New Product of the Month for March.
New Scotch whisky represents brand’s first new luxury blend since 2007
December 18, 2014
Chivas Regal, an import brand of New York-based Pernod Ricard USA, introduced Chivas Regal Extra, the brand’s first new global expression since 2007. Crafted to complement the brand’s collection of premium blended Scotch whiskies, Chivas Regal Extra is a rich-tasting whisky blended for consumers seeking more from their drinking experiences, the brand says.