Brand introduces a new taste for fall, made with real squeezed apples in sparkling and spiked varieties
September 6, 2022
Newton, Mass.-based Spindrift, the sparkling water and hard seltzer brand made with real squeezed fruit, announced the release of its first-ever seasonal offering: Spiced Apple Cider. Spindrift’s seasonal debut of Spiced Apple Cider is lighter and a more real-tasting version of the traditional fall flavor, it says
Michigan-based Blake’s Hard Cider is setting out to expand hard cider’s drinking occasion beyond the fall months through its new products and territory expansion.
In the U.S. beer market, the competition remains fierce as beyond beer products has challenged traditional beer; however, niche markets like hard cider also have experienced the affects from new age beyond beer entrants.
Austin Eastciders announced the launch of its Austin Eastciders Light Cider, a natural evolution for folks who want to shave their alcohol beverage calories down to 100 calories in each serving without compromising on taste, the company says.