The Coca-Cola Co., in collaboration with the World Wildlife Fund (WWF), turned its iconic red cans white in support of providing help to protect polar bears’ Arctic habitat. The cans feature the image of a mother bear and her two cubs traveling across the Arctic below the brand’s signature script logo printed in red.
The Coca-Cola Co.’s Diet Coke brand launched a refreshed ad campaign as well as a limited-edition can design. The latest evolution of Diet Coke’s “Stay Extraordinary” campaign features a modern aluminum can design for fall and a new series of ads.
The June 2016 issue of Beverage Industry includes a cover story on Kalil Bottling, as well as articles about premium and specialty teas, the Top 100 Beverage Companies of 2015, and Alacran Tequila. Check it out today!