New teas switch to Fair Trade certified sugar and get new graphics, flavor
September 9, 2014
Bethesda, Md.-based Honest Tea, an independent operating unit of The Coca-Cola Co., will refresh its glass-bottled line of teas to deepen the brand’s mission and broaden its impact, the company says.
Narragansett Beer’s "Jaws" promotion lets fans name shark during Shark Week
August 15, 2014
After recently selling its 1 billionth beverage earlier this summer, Honest Tea took to social media to learn more about Americans’ relationships with iced tea.
Distributed in the United States by Brands Within Reach, In/Fusion Iced Herbal Teas are certified organic by the United States Department of Agriculture (USDA) and made from rare plants located in the South of France.
Summer campaign urges consumers to “Keep Cool and Summer On” with iced drinks
July 16, 2014
The Coffee Bean & Tea Leaf, a privately held specialty retailer based in Los Angeles, kicked off the largest advertising campaign in its 51-year history.
Coca-Cola subsidiary studied 115,000 tweets about iced tea
July 15, 2014
After recently selling its 1 billionth beverage earlier this summer, Honest Tea took to social media to learn more about Americans’ relationships with iced tea.
Health properties, premium formats boost tea sales
July 11, 2014
Consumer interest in healthy beverages has led to an evolving marketplace within the industry, experts note. For instance, the tea category has experienced sales increases due to consumer emphasis placed on healthy living habits, according to a January report from Santa Monica, Calif.-based IBISWorld titled “Tea Production in the US.”
Former professional lacrosse player and entrepreneur John Gagliardi introduced a line of Titan Tea functional beverages made with organic tea leaves, electrolytes, D-ribose and caffeine.