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- BEVERAGE R&D
Brands Within Reach launched an all-natural energy drink made with guarana and caffeine.
At the National Association of Convenience Stores (NACS) conference in Las Vegas, Red Bull USA, Santa Monica, Calif., announced that it will launch three new flavored energy drinks called Red Bull Editions nationwide in March 2013.
Imported into the United States by Dolce Beverage Group LLC, Kick Energy Drink is sweetened with a blend of sucrose, glucose and fructose, resulting in a less sweet aftertaste compared with leading energy drinks, the company says.
Mad Croc Brands Inc. added a new Green Apple flavor to its Mad-Croc line of energy drinks.
Aphroenergy LLC launched Angels Aphroenergy, an aphrodisiac and energy drink hybrid that is low in calories and sugar.
Nurish Brands Inc. launched its new Feel Natural Energy sparkling energy drink in 10.5-ounce Rexam Sleek cans.
XL Energy Drink Corp. added a Lime & Lemon flavor to its line of carbonated energy drinks.
In conjunction with signing an agreement with Baltimore Ravens cornerback Bernard “Crush Boy” Pollard Jr., Bully Bling Energy LLC released special-edition cans of its same-named energy drink highlighting the professional football player.
Nor-Cal Beverage Co. Inc. added a new flavor to its Go Girl line of energy drinks.
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