Articles Tagged with ''Pernod Ricard USA''

Café de Paris

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Pernod Ricard USA, a subsidiary of Pernod Ricard SA, released a new line of Café de Paris sparkling wines.


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Pernod Ricard USA acquires majority stake in Avión Spirits

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Pernod Ricard USA, New York, completed its acquisition of a significant majority stake in Avión Spirits LLC, owner of the ultra-premium tequila brand Avión, from its joint-venture partner Tequila Avión.


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Pernod Ricard USA, Southern Wine & Spirits launch responsible drinking campaign

National initiative spreads message through 15,000 retail stores
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New York-based Pernod Ricard USA and Miami-based Southern Wine & Spirits of America Inc. (Southern) announced a national effort to promote retailer engagement with The Foundation for Advancing Alcohol Responsibility (FAAR), a national nonprofit funded by distillers aimed at reducing drunk driving and underage drinking.


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Pernod Ricard USA signs new distribution agreements

Spirits and wine company renews, expands distribution contracts, effective July 1
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Pernod Ricard USA, New York, announced the renewal of its partnership with Republic National Distributing Co. (RNDC), Houston, and the expansion of its relationship with Miami-based Southern Wine & Spirits of America Inc., both effective July 1.


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Kahlua declares March 10 National Cocktail Your Coffee Day

Daylight Saving Time inspires new holiday
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As a result of Daylight Saving Time taking place Sunday, March 9, Pernod Ricard USA’s Kahlua coffee liqueur inaugurated a new holiday — National Cocktail Your Coffee Day — on Monday, March 10.


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Pernod Ricard USA releases whisky sample pack

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Pernod Ricard USA introduced The Glenlivet 200-ml Tri-Pack, a permanent pack containing one 200-ml bottle each of The Glenlivet 12 Year Old, 15 Year Old and 18 Year Old Scotch Whisky.


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Absolut releases new city-inspired flavored vodka

Bottle design was crowdsourced through partnership with Threadless
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Pernod Ricard USA, New York, announced the latest limited-edition, city-inspired flavor in its Absolut Vodka portfolio: Absolut Chicago.


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Absolut launches new global brand campaign

Brand partners with artists to encourage creativity, artistic transformation
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Absolut, a brand of New York-based Pernod Ricard USA, launched a new brand campaign called Transform Today with creative agency Sid Lee, New York.


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Pernod Ricard USA expands spirits marketing team

Team to be led by Pierre Berard, former director of marketing for Pernod Ricard China
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New York-based Pernod Ricard USA announced a reorganization and expansion of its spirits marketing team, effective July 1. The revamped group is designed to further enhance the existing momentum behind the company’s key spirits brands while capitalizing on key growth drivers such as innovation, multicultural marketing and digital media, the company says.


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Campo Viejo launches Capture the Vibrancy contest

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They say a picture is worth 1,000 words, but this month it could be worth a trip to Spain thanks to Pernod Ricard USA’s Campo Viejo Spanish wine brand.


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Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.

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Maintaining beverage dispensing equipment

Iuliana Nita, Saint-Gobain Performance Plastics global marketing manager of food and beverage, offers her insights about ensuring sanitary performance of beverage dispensing equipment in foodservice applications. She also will offer some tips about choosing the right kind of tubing to handle acidic beverages.

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2014 August

The August 2014 Beverage Industry includes a cover story on KeVita, as well as articles about beverage consumers, natural and organic varieties, smart snacks, and more. Check it out today!

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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