Partnership with KeHe will expand the organic beverage’s reach
February 4, 2014
Epicurex LLC, North Miami Beach, Fla., announced that it will partner with natural and specialty food distributor KeHe to distribute its Cocozia 100 percent organic coconut water across the state of Florida.
As the seasons change, fashion and tabloid magazines jump on the opportunity to highlight the latest fashion trends. In its latest white paper, Chicago-based Euromonitor International uses that same mentality for the beverage marketplace.
Headlines about a select few professional and amateur athletes have put a negative connation on the term “juicing.” Although athletes aren’t without their share of “bad apples,” more and more consumers are giving the term a new, healthier definition.
El Segundo, Calif.-based Zico Beverages LLC’s same-named coconut water brand announced a sweepstakes through which fans can enter to win a trip for them and a friend to attend the Sochi 2014 Winter Olympic Games and meet 2006 Olympic champion Julia Mancuso.
Although summer has come to a close, some consumers might want to grab ahold of the last drops of the season by indulging in the exotic, tropical flavors of the warmer climates. While flavors like pineapple, mango, passion fruit, coconut and lemon, among others, offer consumers a tropical escape, they also offer some nutritional benefits for their bodies.
Vita Coco Kids available at Target stores nationwide in July
June 11, 2013
New York-based Vita Coco launched Vita Coco Kids, a new line of coconut water beverages formulated especially for children between the ages of 2 and 8. The new beverages will be available in Apple Island, Paradise Punch and Very Cherry Beach flavors.