Phusion Projects’ Four Loko brand is launching an "Everything's Gone Four Loko" News 4 Station and website, which will serve as the platform for its new media campaign.

After announcing the launch of a Half Lemonade & Half Iced Tea flavored drink mix, Country Time is turning to its fans to help nickname its latest variety. A select group of celebrity Country Time fans will offer up their own name suggestions for the new half-and-half drink.  Consumers can then choose their favorite or make their own suggestions via the Country Time Facebook page.

Available through the Pepsi Lipton Tea partnership, a joint venture between Purchase, N.Y.-based PepsiCo and London-based Unilever, Lipton iced tea launched a summer campaign called “Feel the Taste,” which began Memorial Day weekend.