Articles Tagged with ''Coca-Cola''

Coca-Cola partners to create 100 percent plant-based bottle

December 16, 2011

The Coca-Cola Co., Atlanta, announced a multimillion dollar partnership agreement with three leading biotechnology companies to accelerate development of commercial solutions for next-generation PlantBottle packaging made from 100 percent plant-based materials.


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Cans for a cause

December 13, 2011
The Coca-Cola Co., in collaboration with the World Wildlife Fund (WWF), turned its iconic red cans white in support of providing help to protect polar bears’ Arctic habitat.
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Marketing ‘Mission’

December 13, 2011
Coke Zero is partnering with Paramount Pictures for the fourth installment of “Mission: Impossible — Ghost Protocol,” which appears in theaters this month.
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Coca-Cola revamps RTD tea strategy

January 9, 2012

The Coca-Cola Co., Atlanta, and Nestlé S.A., Vevey, Switzerland, have agreed to focus the geographic scope of their ready-to-drink (RTD) tea joint venture known as Beverage Partners Worldwide (BPW) on Europe and Canada.


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Coca-Cola releases sustainability report

January 30, 2012

The Coca-Cola Co., Atlanta, released its eighth system-wide sustainability report that ranks the company at a self-declared B-plus level, according to the disclosure and reporting requirements of the Global Reporting Initiative (GRI). The report’s highlights include the expanded availability of the company’s PlantBottle technology, improved water-use efficiency, carbon footprint reduction progress and philanthropic activities.


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Coca-Cola reports global volume growth in 2011

February 7, 2012

The Coca-Cola Co., Atlanta, announced its 2011 full-year and fourth quarter results highlighted by 5 percent full-year global volume growth. The global volume growth was driven by 5 percent international volume growth and 1 percent organic volume growth in North America. Trademark Coca-Coca was up 3 percent for both the full year and fourth quarter, leading its growth, the company said.


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Coca-Cola, Pepsi among most effective Super Bowl ads

February 7, 2012

Ace Metrix, a Mountain View, Calif.-based company that measures TV advertising, revealed its rankings of the most and least effective ads from Super Bowl XLVI.


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Sokenbicha Replenish

March 19, 2012

The Coca-Cola Co. added a new flavor to its Sokenbicha line of ready-to-drink teas.


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Coca-Cola adds distribution in Dunkin’ Donuts

April 3, 2012

The Coca-Cola Co., Atlanta, announced a multi-year product and marketing agreement with Dunkin’ Brands Group Inc., the Canton, Mass.-based parent company of Dunkin’ Donuts and Baskin-Robbins, and the National DCP, which is the exclusive supply chain partner for Dunkin’ Brands.


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2012 Soft Drink Report

Reinventing soft drinks, strategies to re-entice consumers
April 13, 2012
In contradiction to the inherent effervescence of its products, carbonated soft drink (CSD) manufacturers are finding the current U.S. market less than bubbly.
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Behind the Scenes at Boston Beer Co.

More from Beverage Industry's February 2011 cover story interview with the Boston Beer Co. Photos by Vito Palmisano.
4/25/13 2:00 pm EDT

Global Food Safety Impact on Facilities

AVAILABLE ON DEMAND SQF 2000, FSMA, ISO 22000/PAS220 and other standards continue to gain traction in an attempt to create safer foods and beverages. 

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The May 2013 Beverage Industry includes a cover story on Celestial Seasonings tea, as well as articles about liquid supplements and sports and protein drinks, and an Up Close with Revolution Brewing. Check it out today!

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