Articles Tagged with ''protein drinks''

New Whey Nutrition helps bring protein drinks mainstream

Company supplements also meet medical, manual labor needs

Although protein drinks previously were associated with bodybuilders and workout occasions, mainstream consumers now are seeking protein-enhanced products.


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Mr. Hyde

ProSupps USA released its pre-workout powder Mr. Hyde in a ready-to-drink (RTD) format.


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Hormel Foods completes CytoSport acquisition

Deal includes Muscle Milk brand, manufacturing facility, and production and distribution agreements

Hormel Foods Corp., Austin, Minn., announced the closing of its acquisition of CytoSport Holdings Inc., Benicia, Calif. The purchase price was approximately $450 million. The deal includes the Muscle Milk brand of shelf-stable, ready-to-drink protein beverages; a manufacturing facility in Benicia, Calif.; as well as several manufacturing and distribution agreements both domestically and abroad, according to Hormel Foods.


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NuAquos expands distribution into Shop Rite stores

Protein drink brand plans sales and marketing campaign

Oviedo, Fla.-based New Whey Nutrition announced that its NuAquos protein drinks will be available in Shop Rite stores in New Jersey, New York, Pennsylvania, Delaware and Connecticut. More than 250 stores will sell the brand’s Peach Mango, Pomegranate, Watermelon, Kiwi-Strawberry and Orange varieties, which are priced at $2.49 for a 20-ounce bottle.


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Muscle Milk Organic

CytoSport Inc. debuted the first organic line for its Muscle Milk brand of ready-to-drink (RTD) protein shakes.


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ProSupps launches new pre-workout drink with dispensing cap

KarmaCap closure preserves ingredients inside the cap until consumption

ProSupps USA, Allen, Texas, released its pre-workout powder Mr. Hyde in a ready-to-drink (RTD) format.


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CytoSport launches first organic Muscle Milk line

Muscle Milk Organic RTD shakes available exclusively at Target stores nationwide

CytoSport Inc., Benicia, Calif., debuted the first organic line for its Muscle Milk brand of ready-to-drink (RTD) protein shakes.


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2014 State of the Industry: Sports and protein drinks

Sports drinks work to maintain market share

After a strong growth period, the sports drink category is facing competition from brands outside the category.


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Hormel Foods to acquire CytoSport for $450 million

Deal includes Muscle Milk brand, manufacturing facility, and production and distribution agreements

Hormel Foods Corp., Austin, Minn., has entered into a definitive agreement to acquire CytoSport Holdings Inc., Benicia, Calif., for approximately $450 million. The deal includes the Muscle Milk brand of shelf-stable, ready-to-drink protein beverages; a manufacturing facility in Benicia, Calif.; as well as several manufacturing and distribution agreements both domestically and abroad, according to Hormel Foods. Total 2014 annual sales for the Muscle Milk brand are expected to be approximately $370 million, it says.


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Botan

Botan introduced a line of soluble vegetable protein beverages that are gluten-free, non-GMO Project Verified and certified vegan.


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Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.

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Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

Beverage Industry Magazine

BI October 2014 cover

2014 October

The October 2014 Beverage Industry includes a cover story on our 2014 Executive of the Year, Keurig Green Mountain's CEO Brian Kelley, as well as articles about bottled water consumption, whey nutrition, and more. Check it out today!

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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