Company plans to expand team, retail presence, marketing campaign
July 18, 2017
Los Angeles-based Koia, a manufacturer of plant-based protein beverages, announced that it has closed on $7.5 million of Series Seed capital in a funding round led by KarpReilly, alongside existing institutional investor AccelFoods.
Kerry launched ProDiem, a plant-based protein solution optimized for nutrition, taste and texture. ProDiem uses a proprietary processing technique and the company’s flavor-masking technology to address the grainy, chalky texture and mask the characteristic offnotes and bitterness traditionally associated with plant-based proteins, the company says.
Like many parents, Bob Leary, Peter Dacey and Casey Hoban wanted to provide their children with healthy foods and beverages. With that goal in mind, the three fathers came together with a vision to create a beverage that offered a functional benefit without the excess calories that many child athletes were consuming, explains Leary, co-founder and chief marketing officer at Trimino Brands Co. LLC, Branford, Conn.