Coffee company appoints new global chief marketing officer
March 19, 2013
Starbucks Coffee Co., Seattle, announced plans to expand its $70 million comprehensive ethical sourcing program with a new farming research and development center in Costa Rica. These programs are part of Starbucks’ ongoing billion-dollar commitment to ethically sourcing 100 percent of its coffee by 2015, the company says.
In honor of Groundhog Day, Seattle’s Best Coffee, a wholly owned subsidiary of Seattle-based Starbucks Coffee Co., plans to ease the chill of six more weeks of winter with free beverages if the groundhog sees his shadow Feb. 2.
Seattle-based Starbucks Coffee Co. announced a new partnership with New York-based cupcake retailer Crumbs Bake Shop Inc. to bring Starbucks’ brewed coffees, teas and espresso-based beverages to all Crumbs locations.