Inspiro Tequila, a new ultra-premium additive-free tequila, launched in the United States. The first release in the Inspiro portfolio is Inspiro Tequila Luna Blanco, a gluten-free and additive-free blanco tequila.
New York-based Thirstie announced Thirstie Digital Consumer Insights, an ongoing data intelligence report geared toward online shopping patterns for alcohol consumers. The company released its first report focused on tequila and mezcal finding that single suburbanites make up nearly one third of online category sales with 30.25% share.
In the midst of the launch of several new products, Tequila Cazadores offers an immersion experience highlighting the brand’s history, sustainability practices and the standards that go into its premium status.
Premium tequila brand CALIROSA announced its launch in 14 states with wider distribution to roll out across the United States and Mexico later in the year.