Articles Tagged with ''alcohol''

Ciroc Vodka to promote responsible consumption

Partners with Diddy, Esquire for campaign
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Ciroc Ultra Premium Vodka, a brand of London-based Diageo plc, Sean "Diddy" Combs and Esquire have teamed up to spread a message this holiday season about “Responsible Celebration.” The initiative is designed to elevate the conversation around smart decision making and keep consumers safe during and after holiday celebrations, the company says.


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High hopes for on-premise

Value offerings, creative drinks bring consumers out
By Stephanie Cernivec
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Although it’s true that “there’s no place like home,” the on-premise segment strives to offer consumers something they cannot get at home, whether it’s the environment, the service or the drinks.
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Cocktail Rx

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Four Blue Palms Inc. launched Cocktail Rx shakers in Kroger stores nationwide.


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Coco Brevé

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MillerCoors launched Coco Brevé, a flavored malt beverage made with all-natural coconut water.


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Aerosol alcohol

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Made in New Orleans and infused with the city’s Mardi Gras spirit, new Whipsy alcohol whipped cream contains 13.5 percent alcohol by volume and comes in Ooh-La-La Original, Loco Cocoa and Hazey Hazelnut varieties.  


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Peter Lehmann gets a brand referesh

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Peter Lehmann is launching an overhaul of key brand elements, including new packaging and re-aligned product tiers.
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Bootlegger inspiration for Stillhouse

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Stillhouse Distillery LLC introduced Original Moonshine, a clear corn whiskey, in a bootlegger-style jug sourced by TricorBraun.
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Up Close With Mike's Hard Lemonade Co.

New products extend consumer appeal of Mike’s Hard Lemonade
By Stephanie Cernivec
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As one of the top-selling flavored malt beverages (FMBs), Mike’s Hard Lemonade has found a niche with consumers. Yet, Seattle-based Mike’s Hard Lemonade Co. is not resting on its flagship brand and recently created new products to extend to new usage occasions, demographics and category niches.
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Beverage Alcohol Forum premieres at WSWA Convention

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Premiering at the Wine & Spirits Wholesalers of America (WSWA) 69th Annual Convention & Exposition on April 5 in Las Vegas, the U.S. Beverage Alcohol Forum will offer educational sessions for suppliers and wholesalers. The U.S. Beverage Alcohol Forum is a partnership between WSWA and the U.S. Drinks Conference (USDC) that will feature business-related sessions from 12:30 to 4:30 p.m. at Caesars Palace.


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Noho

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Noho — The Hangover Defense, owned by Dolce Bevuto, is formulated to hydrate the human body with the nutrients it loses while drinking alcohol, thus preventing a hangover, the company says.
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Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.

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Maintaining beverage dispensing equipment

Iuliana Nita, Saint-Gobain Performance Plastics global marketing manager of food and beverage, offers her insights about ensuring sanitary performance of beverage dispensing equipment in foodservice applications. She also will offer some tips about choosing the right kind of tubing to handle acidic beverages.

Beverage Industry Magazine

BI August 2014 cover

2014 August

The August 2014 Beverage Industry includes a cover story on KeVita, as well as articles about beverage consumers, natural and organic varieties, smart snacks, and more. Check it out today!

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THE BEVERAGE INDUSTRY STORE

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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