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Pepsi Max, Corona and Lifeway Rollout New Programs

Beer brands and soft drinks target consumers
April 4, 2011
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Pepsi Max, a product of PepsiCo, Purchase, N.Y., partnered with companies in the technology and music industries to create innovative experiences for attendees of last month’s South by Southwest festival in Austin, Texas.
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bollocks

Telling it like it is

September 17, 2012
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 Newcastle Brown Ale is attempting to cut through the clutter of advertising with its “No Bollocks” retail program.  


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how1111

Newcastle’s Halloween edition

October 16, 2012
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 Newcastle Brown Ale is welcoming the fall season with its limited-edition Newcastle Werewolf brew.  


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Behind the Scenes at Boston Beer Co.

More from Beverage Industry's February 2011 cover story interview with the Boston Beer Co. Photos by Vito Palmisano.
4/25/13 2:00 pm EDT

Global Food Safety Impact on Facilities

AVAILABLE ON DEMAND SQF 2000, FSMA, ISO 22000/PAS220 and other standards continue to gain traction in an attempt to create safer foods and beverages. 

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2013 June

The June 2013 Beverage Industry includes a cover story on Tenth and Blake Beer Co., as well as articles about  MillerCoors and the Top 100 beverage companies of 2012. Check it out today!

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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