Beam Global Spirits & Wine Inc., Deerfield, Ill., has announced its new corporate branding in anticipation of becoming an independent publicly traded spirits company, to be renamed Beam Inc., in the early fourth quarter.
Beam Inc., Deerfield, Ill., donated 2,000 meals to military service members and their families through its annual “Holiday Meals for Military Families” program. In partnership with Operation Homefront and nearly 50 business partners, Beam visited six active military bases across the Midwest and Northeast, which is double the number of donated meals from last year, the company said.
Skinnygirl Cocktails, a brand of Deerfield, Ill.-based Beam Inc., announced new additions to its line of low-calorie cocktails that will be available in May. Joining Skinnygirl Margarita, Sangria and White Cranberry Cosmo, the brand introduced Skinnygirl Pina Colada, Skinnygirl Vodka with Natural Flavors and Skinnygirl, The Wine Collection.
Beam Inc., Deerfield, Ill., announced a definitive agreement with White Rock Distilleries, Lewiston, Maine, to acquire Pinnacle Vodka, Calico Jack rum and other related assets for $605 million in cash. Pinnacle Vodka’s 2012 volumes are expected to exceed 3 million 9-liter cases and will significantly enhance Beam’s presence in the growing vodka category, the company said.
With a family lineage that includes great-grandfather Jim Beam, seventh-generation Beam master distiller Fred Noe is loyal to the bourbon traditions set by his family.
Beam Inc., the owner of Kilbeggan Distillery in Westmeath, Ireland, invested in marketing support and infrastructure updates to the whiskey landmark to help promote it as a tourism destination.
Beam Inc. introduced Canadian Club Dock No. 57, which is a blackberry-flavored whisky designed to help bring younger consumers of legal drinking age into the whisky category.
AVAILABLE ON DEMAND SQF 2000, FSMA, ISO 22000/PAS220 and other standards continue to gain traction in an attempt to create safer foods and beverages.
The May 2013 Beverage Industry includes a cover story on Celestial Seasonings tea, as well as articles about liquid supplements and sports and protein drinks, and an Up Close with Revolution Brewing. Check it out today!
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