Beverage News

Jamba Juice announces licensing agreements with Zola, O.N.E.

November 2, 2010
/ Print / Reprints /
/ Text Size+

Jamba Juice Co., Emeryville, Calif., and Zola, San Francisco, announced an exclusive licensing agreement to develop and launch a line of Jamba-branded daily Superfruit shots. The products, which target health-oriented, busy consumers, provide an easier way to get the special benefits of Brazilian superfruits in an all-natural daily shot, the company said. The products are expected to launch in Jamba Juice retail stores, grocery stores and other retail outlets in early 2011.
The new line of Jamba-branded daily Superfruit shots will come in three flavors with individual functionalities: Acai, with an antioxidant booster to support overall cell health; Cupuacu, with a vitality booster to help the body recharge naturally; and Acerola and Caja, with vitamin C booster, which aims to support the immune system, the company said.
Jamba Juice also partnered with Los Angeles-based O.N.E. – One Natural Experience to launch a line of Jamba-branded, ready-to-drink coconut water fruit juice blends. The new line of Jamba-branded products will be brought to market through the O.N.E. distribution system, and is expected to be available in select grocery, convenience and other retail outlets in early 2011. Jamba-branded coconut water fruit juice blends will leverage the natural isotonic benefits of coconut water and the flavors of various fruits to provide unique beverage options for health-minded, active individuals, the company said.

 Did you enjoy this article? Click here to subscribe to Beverage Industry.  

You must login or register in order to post a comment.



Image Galleries

International Pineapple Day at Bahama Breeze

In celebration of International Pineapple Day on April 2, Bahama Breeze locations across the country invited the media and consumers to celebrate with cocktails that feature the tropical flavor of the pineapple. (Photos by Liz Parker and Jennifer Haderspeck)

10/10/13 2:00 pm EDT

Ditch the weighting agents: A cost effective solution for delivering flavors and actives

Available On Demand Learn how to reduce costs and energy use by enabling high oil load emulsions, eliminating the need for weighting agents like brominated vegetable oil (BVO).

Beverage Industry Magazine

BI April 2014 cover

2014 April

The April 2014 Beverage Industry includes a cover story on moonshine, as well as articles about CSD brands, whiskey, and more. Check it out today!

Table Of Contents Subscribe

Beverage Insider eNewsletter

Are you an Insider? Subscribe to Beverage Industry’s weekly e-newsletter to receive news headlines, new product information and magazine highlights.   

Spirits Segments

Which spirits segment will perform the best in 2014?
View Results Poll Archive


Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

More Products


Beverage Industry Webinars are an easy, effective and convenient way to get educated and informed on the latest industry trends and topics. All Webinars are FREE unless indicated. For more information, check out our Events page!


facebook40 twitter    youtubelinked