Readers name their favorite new beverage of February
Fuji Apple DRY Sparkling wins poll with nearly one-third of vote
Another Tuesday and we have another group of presidential primaries. Some might be fatigued from the constant polling coverage from consumer media outlets of these elections, but the readers of Beverage Industry continue to vote for the Readers’ Choice New Product of the Month poll.
For the February contest, nearly one-third (32 percent) of voters selected Fuji Apple DRY Sparkling as their favorite new product. Available exclusively at Target stores nationwide from April through September, the new flavor highlights the sweet, crisp taste of Fuji apples, the company says. The craft soda will expand distribution this fall.
Also resonating with readers was La Catrina Vino with 22 percent of the vote. The wine line features a Day of the Dead theme and is available in six varietals: Cab, Red Blend, Pinot Grigio, Moscato, Chardonnay and Sangria.
Don’t forget to check back next month to vote on your favorite new products of March. Voting begins April 4, with the polls closing at 4 p.m. ET on April 15.