Carbonated Soft Drinks / Beverage News

Jones Soda expands distribution of its natural soft drinks

Natural sodas rebranded as Jones Stripped

May 27, 2014

Jones StrippedSeattle-based Jones Soda Co. announced that distribution for its natural soda line expanded into the Pacific Northwest, Texas and Canada. The line originally launched in California in 2013 as Jones Natural Soda, but the company has rebranded it as Jones Stripped.

The new Jones Stripped brand boasts the tagline, “Stripped to the Bare Essentials,” which more accurately represents the core element of the product and the Jones brand, the company says. In addition, the reworked packaging features bright colors and highlights the lineup’s 30-calorie count. Available in Orange Mango, Cherry, Lemon Lime, Green Apple, Huckleberry and Chipotle Pineapple, Jones Stripped is sweetened with a blend of natural sweeteners, including pure cane sugar, organic agave syrup and stevia.

Jones Stripped will be distributed across the country by UNFI, Nature’s Best and KeHe. In its home Northwest market, Jones Soda has secured the Pacific Northwest division of Whole Foods Market for all flavors of Jones Stripped and will be presenting the new line to other grocery and retail accounts. Jones Soda also has renewed listings with Whole Foods in the northern California market as well as other California boutique grocery chains such as Bristol Farms, Gelson’s and Mollie Stone’s.

Jones Stripped also will be available in Texas, initially through the HEB natural grocery chain. Internationally, Jones Stripped initially will be rolled out to select markets across Canada.

“We are very excited to expand our natural line of sodas to new markets as we continue to build our pure cane Jones Soda and zero-calorie Jones Soda Zilch in our focus markets,” said Chief Executive Officer Jennifer Cue in a statement. “We at Jones are proud of our portfolio of products that offers something for every consumer.”

 Did you enjoy this article? Click here to subscribe to Beverage Industry.  

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

Wine Riot - Chicago

Second Glass hosted Wine Riot in Chicago on May 2 and 3. Wine Riot offered attendees an all-access pass to hundreds of new wines as well as multiple educational sessions about different wine styles and varietals. (Photos by Jennifer Haderspeck)

6/25/14 2:00 pm EDT

Crafting growth: A look into the bourgeoning craft beer market

Learn how the beer segment is performing and where it is heading, what to consider before expanding your markets and innovations that are captivating consumer audiences.

Podcasts

Maintaining beverage dispensing equipment

Iuliana Nita, Saint-Gobain Performance Plastics global marketing manager of food and beverage, offers her insights about ensuring sanitary performance of beverage dispensing equipment in foodservice applications. She also will offer some tips about choosing the right kind of tubing to handle acidic beverages.

Beverage Industry Magazine

BI July 2014 cover

2014 July

The July 2014 Beverage Industry includes a cover story on the 2014 State of the Industry, as well as articles about PepsiCo Americas Beverages, Rooibee Red Tea kids line, and more. Check it out today!

Table Of Contents Subscribe

Beverage Insider eNewsletter

Are you an Insider? Subscribe to Beverage Industry’s weekly e-newsletter to receive news headlines, new product information and magazine highlights.   

Best Beverage Categories

Which beverage category will perform the best in the second half of 2014?
View Results Poll Archive

THE BEVERAGE INDUSTRY STORE

cleaning-in-place-dairy-foo.gif
Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

More Products

Webinars

Beverage Industry Webinars are an easy, effective and convenient way to get educated and informed on the latest industry trends and topics. All Webinars are FREE unless indicated. For more information, check out our Events page!

STAY CONNECTED

facebook40 twitter    youtubelinkedgoogle+ icon 40px