Beverage News

Big Red partners with ScoreBig.com for basketball contest

Winner will receive an all-expenses-paid trip to NCAA Final Four weekend

February 17, 2014

Austin, Texas-based Big Red Inc. partnered with scorebig.com to give away thousands of dollars in ticket vouchers to Big Red fans. As part of an off-premise promotion, fans can enter to receive discount coupons and try to win the giveaway’s grand prize: an all-expenses-paid trip for two to the NCAA’s college basketball national championship weekend in Arlington, Texas.

“Big Red fans are very passionate about their basketball,” said Thomas Oh, senior vice president of marketing at Big Red Inc., in a statement. “By partnering with ScoreBig, we can offer them a chance to experience the rush of being in North Texas for the finals.”

During the promotion, in-store signage will direct consumers to www.bigred.com/scorebig to enter to win the trip. Additionally, every entrant will receive $15 off tickets purchased through scorebig.com, and 11 runner-ups will receive vouchers valued between $50 and $200 to use at scorebig.com.

The promotion runs through March 21, 2014. The sweepstakes is open to U.S. customers only and offered only while supplies last. For more information, visit www.bigred.com/scorebig for complete offer rules and information.

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