- THE MAGAZINE
- CATEGORY FOCUS
- BEVERAGE R&D
Georgetown Trading Co. launched Pow-wow Botanical Rye, which is a straight rye whiskey that is infused in small batches with saffron, orange peel and other whole botanicals. With 45 percent alcohol by volume, the whiskey can be consumed neat, on the rocks or mixed into cocktails, the company says. A 750-ml bottle has a suggested retail price of $41.
Georgetown Trading Co., Washington, D.C.
Distribution: Select markets