Beverage News / Wine & Spirits / New Packages

Woodford Reserve bourbon releases 2013 Kentucky Derby bottle

Limited-edition bottle features artwork of Eric Bowman

Woodford Reserve, the “Official Bourbon of the Kentucky Derby,” is honoring the annual horse race with the release of its 2013 commemorative bottle. A product of the Woodford Reserve Distillery in Versailles, Ky., this year’s limited-edition Kentucky Derby 139 bottle features the artwork of Oregon-based painter Eric Bowman.

Bowman’s bottle design depicts a sunny Kentucky Derby day with a close-up of two horses and their jockeys racing neck and neck toward the finish line while silhouettes of three other participants try to catch up. The bottle’s sky blue neck band bears the artist’s signature, and a hang tag with product and artist information rests around the neck of the bottle.

“Eric Bowman’s iconic American style displays the rich detail of his subject with craft and patience,” said Laura Petry, Woodford Reserve senior brand manager, in a statement. “This philosophy made him the perfect selection as the Kentucky Derby 139 bottle artist.”

The commemorative 1-liter bottle will be available in 46 markets nationwide at a suggested retail price of $43.99.
 

 Did you enjoy this article? Click here to subscribe to Beverage Industry.  

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.

Podcasts

Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

Beverage Industry Magazine

BI October 2014 cover

2014 October

The October 2014 Beverage Industry includes a cover story on our 2014 Executive of the Year, Keurig Green Mountain's CEO Brian Kelley, as well as articles about bottled water consumption, whey nutrition, and more. Check it out today!

Table Of Contents Subscribe

Bottled Water Trends

Which bottled-water trend will fare the best in 2015?
View Results Poll Archive

THE BEVERAGE INDUSTRY STORE

cleaning-in-place-dairy-foo.gif
Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

More Products

Beverage Insider eNewsletter

Are you an Insider? Subscribe to Beverage Industry’s weekly e-newsletter to receive news headlines, new product information and magazine highlights.   

STAY CONNECTED

facebook40 twitter    youtubelinkedgoogle+ icon 40px

Webinars

Beverage Industry Webinars are an easy, effective and convenient way to get educated and informed on the latest industry trends and topics. All Webinars are FREE unless indicated. For more information, check out our Events page!