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Pure California Beverages launched a line of low-calorie mixers under the SlimRock brand. The mixers feature one-fifth fewer calories than traditional mixers and are made with 99 percent all-natural ingredients, the company says. SlimRock Low Calorie Bar Mixers are available in the following 15 flavors: Guavapolitan, Cucumber Ginger Citrus, Mango Margarita, Prickly Pear Passion Fruit, Mango Colada, Key Lime Margarita, Mai Tai, Key Lime Martini, Cucumber Tangerine, Cucumber Kiwi Melon, Mango Mojito, Strawberry Daiquiri, Piña Colada, Pomegranate and Lemon Drop. A 32-ounce bottle retails for approximately $12.99.
Pure California Beverages, Santa Monica, Calif.
Distribution: Select markets
Ingredients: Cucumber Ginger Citrus: Water, natural cucumber flavor, citric acid, natural ginger flavor, sodium benzoate, potassium sorbate, natural tangerine flavor, xanthan gum, sucralose, FD&C Yellow No. 5 and FD&C Blue No. 1.