- THE MAGAZINE
- CATEGORY FOCUS
- BEVERAGE R&D
Arizona Beverages USA LLC launched Joltin’ Joe Sparkling Espresso in honor of American sports legend Joe DiMaggio. The drink contains 80 mg of caffeine and 45 calories in each 8-ounce serving. Like the rest of the Arizona portfolio, the beverage does not contain any artificial flavors, colors or preservatives. Joltin’ Joe Sparkling Espresso is packaged in 16-ounce cans that feature images of Joe DiMaggio as well as historical photos and headlines from his 56-game record-breaking hitting streak. The beverage currently is available in the New York metro area and will continue to roll out nationally throughout the year. One can has a suggested retail price between $1.99 and $2.49.
Arizona Beverages USA LLC, Woodbury, N.Y.
Distribution: Select markets
Ingredients: Premium brewed coffee, sugar, natural flavor, brown sugar, honey, lactic acid, sucralose and natural caffeine.