Beverage News

Bacardi Limited appoints new chief financial officer

Bacardi Limited, Hamilton, Bermuda, announced the planned retirement of Senior Vice President and Chief Financial Officer Jacques Croisetière. Effective Dec. 3, he will be replaced by Joseph J. Schena, who will be responsible for the company’s global accounting, treasury, financial policies and reporting, as well as budgeting and forecasting. As senior vice president and chief financial officer, Schena also will serve as a member of the Bacardi Leadership Team and will report to Bacardi Limited President and Chief Executive Officer Ed Shirley. In addition, Schena will be appointed president and chief executive officer of Bacardi International Limited. He will be based at the company’s global headquarters in Hamilton, Bermuda, pending approval by the Bermuda Department of Immigration.

“[Schena] is a seasoned business leader with global financial expertise,” Shirley said in a statement. “His commitment to growing revenue, along with his analytical mindset and a passion for leading teams, will further strengthen our organization and build upon the growth plans for our iconic brands and businesses throughout the world.”

Most recently, Schena served as partner for private equity firm Centerview Capital, focusing on the financial operations of the firm’s portfolio companies since 2007. He currently is chairman of portfolio company Richelieu Foods.

“I’m thrilled to join a fascinating company with such an amazing 150-year heritage,” Schena said in a statement. “I look forward to growing the business and generating results as I believe strong, analytical rigor, financial discipline and solid investments can have an immediate impact on the organization. I look at the finance department as the glue that brings all the other functions together to help a dynamic company like Bacardi succeed.”

As part of his planned retirement, Croisetière will continue with the company through the end of the calendar year to ensure a smooth transition. He has worked for Bacardi since 2009, serving as the head of the global finance team. Croisetière’s nearly 40-year career has spanned manufacturing, commercial, financial and strategy roles in automotive, chemical and consumer goods industries based out of Bermuda, the United States, Europe and Canada.

“Under [Croisetière’s] leadership, Bacardi Limited strengthened its corporate and financial governance practices,” Shirley said in a statement. “He was also a key influencer, setting up significant platforms and programs to move the company forward. We thank [Croisetière] for his dedication to the company and wish him all the best in his retirement.”

 Did you enjoy this article? Click here to subscribe to Beverage Industry.  

You must login or register in order to post a comment.



Image Galleries

Top Beverage Flavors of 2014

Traditional flavors make up a large portion of beverage-makers’ selections, but tropical and exotic ones aren’t trailing too far behind. That’s according to research by BNP Media’s Market Research Division for Beverage Industry’s 2014 Product Development Outlook survey. Also see what's anticipated for top-selling flavors of 2015.

Click here to view the infographic in PDF format.

2/18/15 2:00 pm EST

A Healthy Future: Analyzing the latest health and wellness trends in the beverage market

The beverage marketplace continues to evolve to meet new trends and regulations. Our expert speakers will share with you their insight on what health and wellness topics will be paramount for the future success in the beverage industry.


Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

Beverage Industry Magazine

BI February 2015 cover

2015 February

The February 2015 Beverage Industry includes a cover story on Bai Brands, as well as articles about calorie moderation, sparkling and premium wines, and more. Check it out today!

Table Of Contents Subscribe

Wine Trends

Which trend will have the most positive impact on the wine category in 2015?
View Results Poll Archive


Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

More Products

Beverage Insider eNewsletter

Are you an Insider? Subscribe to Beverage Industry’s weekly e-newsletter to receive news headlines, new product information and magazine highlights.   


facebook40 twitter    youtubelinkedgoogle+ icon 40px


Beverage Industry Webinars are an easy, effective and convenient way to get educated and informed on the latest industry trends and topics. All Webinars are FREE unless indicated. For more information, check out our Events page!