According to a recent report by the Packaging Machinery Manufacturers Institute (PMMI), the market for labels is increasing year-over-year by as much as 5.2 percent. The “Trends In Labeling: Solutions Providers Wanted” report also states that U.S. label shipments will increase 4.2 percent annually and worldwide label shipments will increase 5.2 percent annually, reaching $20 billion and $110 billion, respectively, in 2015.
With this increased demand for labels, beverage companies are looking for labeling equipment that is versatile, sustainable, and that enables their products to stand out on the shelf.