- THE MAGAZINE
- CATEGORY FOCUS
- BEVERAGE R&D
To celebrate its 10-year anniversary, Izze Beverage Co., a wholly owned subsidiary of PepsiCo, relaunched Izze Sparkling Lemon for the summer. Sparkling Lemon was one of the original flavors when the company first came to fruition in 2002. It is free from caffeine, artificial flavors and added sugars, the company says. Izze Sparkling Lemon is available nationwide exclusively at Whole Foods Market stores.
Izze Beverage Co., Boulder, Colo.