Next month, Pernod Ricard USA will introduce Absolut Cherrykran flavored vodka featuring cherry, white cranberry and plum flavors. The vodka has a fresh, fruity and smooth taste, with notes of ripe berries and natural sweetness, according to the company. Made with all-natural ingredients and no sugar, it has a warm mouthfeel with a long, slightly sweet finish, it adds. Absolut Cherrykran will be available in 50-ml., 750-ml. and 1-liter bottles. A 750-ml. bottle will retail for approximately $21.
The May 2015 issue of Beverage Industry includes a cover story about custom messaging for baby boomers, as well as articles about NVE Pharmaceuticals, sports and protein drinks and more. Check it out today!