- THE MAGAZINE
- CATEGORY FOCUS
- BEVERAGE R&D
In preparation for the holiday season ahead, Paramount Coffee Co. is rolling out seasonal roasts in holiday packaging and adding twists to the classics. Ugly Sweater’s “Santa’s Gift to You” is a medium-roast blend in a bright green package showcasing an ugly sweater. Christmas Perk’s “Bag of Coal” is a dark roast blend with a rich taste, the company says. The Ho Ho Holiday lineup also features “Naughty,” a dark chocolate blend, or “Nice,” a vanilla and nutmeg flavored blend. Paramount’s Holiday Classic Flavored Coffees are dressed in special red and green packaging for “Christmas Truffle,” flavored with rich chocolate, or “Cup O’ Cheer,” a warm blend of pumpkin pie, cinnamon and ginger. All holiday coffees are available in 12-ounce grounds or together in a 36-count shipper display. Holiday blends are available for limited time or while supplies last.
Paramount Coffee Co., Lansing, Mich.