Beverage News / Beer / New Packages

Abita Brewing announces plans to can

July 25, 2011
/ Print / Reprints /
ShareMore
/ Text Size+

The Abita Brewing Co., New Orleans, announced its plans to offer three of its flagship beer varieties in cans by early 2012. The brewery plans to release Amber, Purple Haze and Jockamo I.PA. beers in cans that will be coated with a special water-based lining to protect and preserve the freshness of the beer, the company says.

“We feel confident that today’s cans are a quality solution that will preserve and protect the flavor of Abita,” said David Blossman, president of Abita Brewing Co., in a statement. “For many years, people associated craft beer with glass bottles, but the perception and the technology of the aluminum beverage can has changed.”

The company also highlighted the packaging’s ability to limit exposure to UV light and oxygen, which can damage the taste of the beer, it says.

In addition, Blossman noted the portability of cans to allow consumption of Abita where glass might not be convenient or allowed.

Abita’s new beer can is made of 40 percent recycled aluminum, is easy to recycle and weighs less to ship, the company said.

“Abita is committed to a greener environment,” Blossman said. “We conserve energy and water, create our own bio-gas and drive greener vehicles. We use recycled content in our bottles and packaging. Aluminum cans are one more way Abita is working to keep our part of the world green and clean.”

Abita will add canned production in six- and 12-packs that are expected to reach store shelves in early 2012.

 Did you enjoy this article? Click here to subscribe to Beverage Industry.  

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

Dinner with Tequila Don Julio

Diageo is taking its Tequila Don Julio brand on the road this summer with a rolling Airstream Speakeasy mobile craft cocktail bar. The team stopped in Chicago on July 29 to share some specialty tequila cocktails paired with food from Chicago restaurants Honey Butter Fried Chicken and The Radler as well as dessert venues Black Dog Gelato and Baker Miller. (Photos by Jennifer Haderspeck)

9/17/14 2:00 pm EDT

The Path to New Product Success: Navigating the latest trends for new beverage development

By attending this webinar, you will learn about the top trends and how they fit into the CPG market, which channels are influencing new products and technology, how Packaging fits into your product development, and ways you can use innovation to increase sales.

Podcasts

Maintaining beverage dispensing equipment

Iuliana Nita, Saint-Gobain Performance Plastics global marketing manager of food and beverage, offers her insights about ensuring sanitary performance of beverage dispensing equipment in foodservice applications. She also will offer some tips about choosing the right kind of tubing to handle acidic beverages.

Beverage Industry Magazine

BI August 2014 cover

2014 August

The August 2014 Beverage Industry includes a cover story on KeVita, as well as articles about beverage consumers, natural and organic varieties, smart snacks, and more. Check it out today!

Table Of Contents Subscribe

Beverage Insider eNewsletter

Are you an Insider? Subscribe to Beverage Industry’s weekly e-newsletter to receive news headlines, new product information and magazine highlights.   

Best Beverage Categories

Which beverage category will perform the best in the second half of 2014?
View Results Poll Archive

THE BEVERAGE INDUSTRY STORE

cleaning-in-place-dairy-foo.gif
Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

More Products

Webinars

Beverage Industry Webinars are an easy, effective and convenient way to get educated and informed on the latest industry trends and topics. All Webinars are FREE unless indicated. For more information, check out our Events page!

STAY CONNECTED

facebook40 twitter    youtubelinkedgoogle+ icon 40px