Supplier News

Supplier News

, Akron, Ohio, held a Commercial Tire Academy Boot Camp in Dallas, during which Goodyear tire sales representatives underwent a week of intense training to learn more about tire issues and how they affect a customer’s tire program.
Kenworth Truck Co., Kirkland, Wash., announced its Clean Power no-idle system is fully compliant with the California Air Resources Board’s 2008 idling regulations for sleeper trucks with 2007 and later model engines. The company also completed its five-month Clean Power Technology Tour, which brought its new no-idle system and other technologies to 75 Kenworth dealerships nationwide.
Magline Inc., Pinconning, Mich., celebrated its 60th anniversary with the grand opening of its Discovery Center, which simulates real work conditions of Magline customers and provides an environment to develop solutions for delivery challenges.
MeadWestvaco Corp., Richmond, Va., expanded its portfolio of specialty print technologies by licensing a patented three-dimensional design and printing technology from Azuna LLC, Jenkintown, Pa.
Zebra Technologies Corp., Vernon Hills, Ill., announced its line of Zebra ZPL-based thermal printers is able to communicate directly and seamlessly with Oracle XML Publisher. The company also released a report on five trends that will impact retail technology in 2008.
As part of its manufacturing expansion plans, Multi-Color Corp., Sharonville, Ohio, announced its purchase of a 247,000-square foot building in Batavia, Ohio.
Saddle Creek Corp., Lakeland, Fla., announced its third-party logistics company’s subsidiary, Saddle Creek Transportation Inc., has installed wireless communications in its fleet of trucks.
Terra Technology, Norwalk, Conn., announced Robert F. Byrne, president and chief executive officer, presented “Going Green Through Better Math” at the United National Information and Communications Technologies and Climate Change Conference in New York City, Nov. 28.

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How beer brands are using social media to connect with consumers

Social media has become a buzzword for not just American consumers but also the business environment. Companies are turning to various social media channels to create brand awareness or possibly boost retail sales. Beer brands also are turning to social media to make their stories heard. Brand Chorus, a division of New York-based TippingGardner, conducted a Beer StoryScore Index for Beverage Industry. StoryScore is a quantitative measure of a brand’s storytelling through social management based on creativity, strategy and personality.

Click here to view infographic in PDF format.

2/18/15 2:00 pm EST

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