By Stacey King Gordon & Kate Bertrand Connolly
BrandPackaging, Beverage Industry’s sister publication, released its list of 2007 Brand Innovators. The magazine honors brand marketers, package designers and innovations professionals who deploy buzz-worthy packaging strategies. Two beverage packaging innovators made the list this year: Heineken USA’s Marjan Falek, who helped expand the company’s packaging portfolio; and Evian North America Brand Manager Caroline Kibler, who introduced two packaging innovations in less than two years at Evian.
BrandPackaging will honor the Brand Innovators at a cocktail party during the Packaging that Sells conference on Oct. 4 in Chicago. Visit packagingthatsells.com for details on the event.
The perfect brew