Venga gains overseas distribution
May 27, 2009
Beverage Innovations Inc., Delray Beach, Fla., announced its Venga product will be available through Green Beans Coffee Co. in Iraq, Kuwait, Afghanistan and other military bases across the Middle East.
The company says it also has joined with Green Beans to support Tragedy Assistance Program for Survivors (TAPS) and Soldiers’ Angels, two charities that support soldiers and military families, as well as an initiative sponsored by Green Beans called Cup of Joe for a Joe that lets consumers send a cup of coffee to a soldier serving overseas.
“We’re excited that Green Beans chose to sell Venga in their cafes and we are proud to be a part of something as important as supporting the charities and initiatives that do wonderful things for our troops and their families,” said Jamie Day, managing partner of Beverage Innovations. “We invested heavily in the research and development of Venga to create the next generation of functional beverages that deliver on their promise and know that our troops will benefit from regular consumption of the product during deployment.”