New Products

EAS Peak

Abbott Nutrition introduced EAS Peak, a sports drink made with proprietary P3 technology. The P3 technology, which stands for Push, Perform and Protect, includes a slowly digested carbohydrate for sustained energy, amino acid beta-alanine for increased muscle capacity, and proprietary ingredient beta-hydroxy-beta-methlybutyrate (HMB) to reduce muscle protein breakdown, the company says. EAS Peak also provides 10 gram of protein, 25 grams of carbohydrates, 150 calories and less than 1 gram of fat. The beverage is available in Fruit Power, Orange Spark and Peach Surge varieties for $3.49 for a 16-ounce bottle. The product is available in the sports nutrition aisle with other EAS products in grocery stores, drug stores and mass retail outlets nationwide.

Abbott Nutrition, Columbus, Ohio
Telephone: 800/227-5767
Distribution: National
Ingredients: Water, isomaltulose, whey protein isolate, sucrose, beta-alanine, citric acid, calcium beta-hydroxy-beta-methylbutyrate, natural flavor, phosphoric acid, sodium citrate, sodium chloride, potassium phosphate, acesulfame potassium, sucralose, Red 40 and Yellow 6.

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How beer brands are using social media to connect with consumers

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Click here to view infographic in PDF format.

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