Campbell Soup Co. expanded its V8 V-Fusion line of beverages with its new V8 V-Fusion +Tea juice beverages. The juice beverages will launch nationwide in October and provide a combined serving of vegetables and fruit in each 8-ounce serving. V8 V-Fusion +Tea juice beverages will be available in Raspberry Green Tea, Pomegranate Green Tea and Pineapple Mango Green Tea. The beverages contain 50 calories per serving and will be available for a suggested retail price of $3.99 for a 46-ounce bottle. Through Sept. 30, the company is giving away 1,000 free samples each week through its Facebook page.
Campbell Soup Co., Camden, N.J. Telephone: 800/257-8443 Internet:www.v8juice.com Distribution: National
The January 2016 issue of Beverage Industry includes a cover story on our Bottler of the Year, as well as articles about juice smoothies, RTD cold-brew coffee, and supermarket growth. Check it out today!