Celsius added two new non-carbonated flavors, Strawberry Kiwi and Lemon Iced Tea, to its line of fitness drinks. The new flavors join Celsius’ lineup of beverages that contain its scientifically validated MetaPlus formula. Experiments have shown when consumed before exercise, Celsius helps the body burn calories, reduce body fat, energize metabolism and provide lasting energy, the company says. Billed as “Your Ultimate Fitness Partner,” Celsius is formulated with green tea with EGCG, ginger, calcium, chromium, B vitamins and vitamin C. Strawberry Kiwi and Lemon Iced Tea contain 10 calories per 10.5-ounce can.
Celsius, Boca Raton, Fla. Telephone: 866/423-5748 Internet:www.celsius.com Distribution: National
The October 2015 issue of Beverage Industry includes a cover story about our Executive of the Year, Seth Goldman of Honest Tea, as well as articles about the bottled water market, Sipp Eco Beverage Company, and organic/natural beverages. Check it out today!